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Yandex changed the format for issuing coupons from 2021.
After purchase, you get a unique id, leave a request with it and receive a promo code for your account and domain.
Yandex.Direct promo code with a face value of 6,000 rubles. for Russian accounts in rubles, you can advertise to any country.
Activate the coupon, top up with 6000 + VAT (7200 with VAT) and get 12000 (14400 with VAT) rubles on your balance.
To get a balance of 12,000 rubles. without a promo code, you need to top up your Ya, Direct account to 14400, including 20% VAT.
Using the promo code, your costs = "Coupon price" + 7200, including 20% VAT for direct top-up in Ya, Direct.
14400 - (7200 + "Coupon Price") = Benefit.
Shelf life 10 days from the date of purchase.
To get a promo code:
1. Follow the link from your computer
2. Fill out a short form. Enter the purchased identifier in the "Unique ID" field.
The application must contain unique data - mail, phone number, new 2nd level domain.
3. Receive an email with your promo code and its expiration date. (The promo code comes more often during the day, officially up to 7 working days)
The issued coupon can only be used for the account and domain that were specified in the application.
You can specify any phone number - there are no checks at the moment, but strictly unique.
If you were refused a promo, it means that in the application you sent the domain that was previously advertised or the phone number that you previously indicated. Apply again with correct details.
WE DO NOT DO CHANGE ID! They are definitely working, if you are sure that the domain is new and you are denied, write to Yandex support yandex.ru/support/direct/payments/promocode.html to get an official answer, only then contact us.
How to activate a coupon:
1. Create a new account at direct.yandex.ru country - Russia.
2. Import or create an advertising campaign with a domain that has not been advertised in Yandex-Direct for 365 days; (1 ad is enough to activate)
3. Wait until the campaign is moderated;
4. Create an invoice, select the payment method "OTHER WAYS"
5. Activate the coupon and pay the invoice in ONE payment. At the same time, it is important to pay exactly the invoice where the promo code was applied and in the initially selected method.
You can top up by any means, for example by credit card, webmoney, paypal ... Payment from legal. face works too.
General conditions for activation of any Yandex.Direct coupons to yandex.ru/adv/actions/ - everyone should read
After choosing a payment method, do not change it. If you choose one payment method, but pay with another, the promo code will not be automatically credited. Delete all unnecessary advertising campaigns from your account in drafts and archive - there must be strictly one domain per account.
The activated promo code will be canceled if the domain is changed or any other domain is added to the advertising account. In this case, the remaining coupon money on the account will be recalled, minus the amount already spent on advertising campaigns.
Do not change the domain in your account before spending the coupon funds, the promo code will be linked to the domain that was in your Direct account at the time of payment.
Do not violate Yandex´s user agreement and everything will be OK.
No merchant, including myself, makes refunds if a coupon is canceled or an account is blocked. If you have banned or rejected a campaign, look for the reason not in the promotional code.